We are excited to announce that our first ever Global Grassroots Webinar is set to take place just two short weeks away. On November 2nd at 12 PM EST, our CEO, Ian Shepardson, will be speaking to social impact leaders, providing advice on how to prospect for potential partners. Many social entrepreneurs have much experience in their areas of expertise, but little experience as it pertains to prospecting and outreach. As leaders in this space, Global Grassroots Consulting will share their expertise with the goal of improving other social enterprises.
What is the Global Grassroots Webinar?
The Global Grassroots Webinar is a free resource for social impact leaders to utilize to improve their businesses. Our webinar aims to provide information on the services that we offer, in a constructive manner, so that social entrepreneurs may have the tools to succeed should they be unable to afford our services. Social entrepreneurship is difficult. It is especially difficult if one does not have the right people around them. Through our webinar series, social entrepreneurs will learn how to identify and connect with key stakeholders in their given market.
What will be covered in this Global Grassroots Webinar?
In this webinar, Global Grassroots Consulting will cover exactly how to conduct outreach to potential social impact partners. We highlight key components of prospecting, such as identifying target market, creating a prospecting list, conducting outreach and more. Expect the lesson plan to be engaging, audience-centric and informational. Ian has over 6 years of professional sales experience, and is well-versed in the prospecting component of outreach.
What to bring for the Global Grassroots Webinar?
Of course, internet access and a device are necessary for this Global Grassroots Webinar. The webinar will be hosted on the Zoom platform, and will require a Zoom login. Outside of that, all that is required for this webinar is a willingness to learn, an open mind and maybe some notetaking skills. However, the Zoom video will be recorded and posted online for all to access, should you find your notetaking skills or memory to be subpar. It is also helpful to come prepared with a few questions involving the prospecting and outreach process.
What will you walk away with?
After attending the first Global Grassroots Webinar, you will walk away with the skills necessary to run a successful outreach strategy as a social entrepreneur. Many social entrepreneurs are focused on creating the positive social impact, and not so much on conducting outreach. However, outreach is necessary to connect with key stakeholders, and therefore expand the overall outreach of the organization. It is next to impossible to rely solely on word of mouth.
Final Message from Our CEO
“Prospecting and outreach are necessary components for ALL organizations, especially social impact ones. We like to think that this form of business strategy only applies to for profit organizations, when in reality that is not the case. My goal is to use my skills in outreach, prospecting, sales and more, to improve the business of social impact companies, so that they may positively impact more lives. After all, we are all in this together.” – Ian Shepardson